About

Straight St Consulting has been founded on more than 25 years of executive experience and strategy consulting. Specialising in Commercialisation, B2B growth strategy, and innovation, the work is built on deep expertise across a wide range of industries, often with a technology-driven approach to progress. Past work includes achieving breakeven with a startup, expanding a software product into North America and multiple African territories, designing and executing go-to-market plans, developing and launching new products within an innovation hub, leveraging product innovation for competitive advantage, and conducting market and competitor analyses.

Testimonials

I really valued having an experienced, agile and adaptable executive working with me on our global expansion. I’d recommend him to any leader.

Our team has loved being guided by sound strategy frameworks and felt empowered to be part of plotting our path to growth.

I value the executive-level experience and guidance when deciding what’s next for the business. We really benefited from his breadth of knowledge about strategy and innovation, and how to apply it practically. Ryan is an asset to any business providing a sounding board across business functions, essential to a scaling business.

I enjoyed watching my team engage on a higher level and become part of a bigger conversation about how we create value.

We have benefited enormously from Ryan’s experience and know-how. Getting the business to breakeven was the goal, and with his input we got to profit.

I valued his agile approach to creating value, and his executive capabilities when dealing with our stakeholders.

I value the big picture and the long game he brings. I appreciate having an experienced external executive contributing to the way we think about value creation.

I really enjoy working with someone who is able to harness diverse views and arrive at an outcome that the team feels they own.

We really value a partner who can work at a senior level on how best to craft value for our clients.

We have benefited enormously from Ryan’s experience and know-how. Getting the business to breakeven was the goal, and with his input we got to profit.

Our team has loved being guided by sound strategy frameworks and felt empowered to be part of plotting our path to growth.

The participants left engaged and empowered. They loved the content and how Ryan got them to think differently about creating value in new ways..

Our goal was preparing the business to scale. Ryan’s thorough assessment of our business and practical action plan exceeded our expectations. His mix of operational experience and strategy frameworks guided our thinking and aligned our team. We particularly valued his approach to refining our business model, which included an operational plan to realise this value. Ryan also showed great aptitude in getting our staff to buy in to the process in a very positive way.

We gained so much clarity about the future of the business, as well as the operational steps that will get us there. This helped us unlock the value in the business, and we left the process aligned and excited to put the plan into action.

Ryan’s expertise in leading our New Product Development Programme and Ideas for Growth Masterclasses was transformative. His guidance in value creation across a diverse range of sectors, engagement with senior business executives, and innovative solutions designed to unlock business potential showcased his exceptional skills as a business consultant

We now have clarity on who we are targeting for growth, and what drives their decisions. We’re excited about going to market with a client-centred proposition that’s designed to close deals.

Ryan's insights and questions … helped me navigate the very challenging issues every entrepreneur faces in their early years. Ryan is an outstanding mentor. Ryan imparted so many nuggets of wisdom that have significantly influenced how I am commercializing my idea.

… it has proved to be a very interesting, insightful and valuable exercise. Ryan broke down the data into understandable information which has enabled me to gain a better understanding of my customer base, and take relevant action steps going forward.